Desarrollo de un modelo de dirección estratégica y de auditoria administrativa en el área de cartera de la empresa Agro veterinaria Juan Pablo en la ciudad de Sincelejo-Colombia

Tesis Materias > Ciencias Sociales Universidad Europea del Atlántico > Docencia > Trabajos finales de Máster
Universidad Internacional Iberoamericana Puerto Rico > Docencia > Trabajos finales de Máster
Cerrado Español En la presente investigación se realiza un análisis estratégico del entorno tanto de factores externos como internos, que influyen o pueden llegar a influir positiva o negativamente en la empresa, identificándose dichos elementos, a través de la aplicación de la metodología PESTEL y FODA, que permita tener en cuenta el medio ambiente donde se desenvuelve la organización para el desarrollo y posterior implementación del modelo a cargo del empresario, en el área de cartera-cuentas por cobrar.El modelo desarrollado del planeación estratégica y auditoria administrativa, está fundamentado en los modelos propuestos por Fred David, Goodstein-Nolan – Pfeiffer y Kaplan-Norton, quienes toman elementos en común como lo son: Filosofía empresarial, planeación estratégica y cultura organizacional, auditoria.Se destaca que el modelo planteado está diseñado por fases, en las cuales deben involucrarse tanto el empresario como sus trabajadores, conformados en sus equipos de trabajo para el análisis interno y la creación de grupos para la construcción de la filosofía empresarial, toda vez que la organización no contaba inicialmente con ella, de igual forma sucede con el compromiso de cada actor en el proceso de aprobación de crédito y gestión cartera.Dentro de los resultados destacados se encuentran que las etapas de los procesos administrativos están centralizadas en la gerencia, al igual que la toma de decisiones relacionadas con aprobación de crédito y gestión de cartera, para lo cual no se cuenta con procedimientos estandarizados ni parámetros que permitan la medición o seguimiento de dichas actividades.Es por ello conforme al planteamiento del problema que la hipótesis planteada en la presente investigación se comprueba, haciéndose necesario el desarrollo de un modelo que conlleve a la planeación estratégica y auditoria administrativa que permita la planear, controlar, medir, estandarizar los proceso realizados para la aprobación y gestión de cartera cuentas por cobrar. metadata Estrada Mayoriano, Lina Marcela mail marceli1987.me@gmail.com (2022) Desarrollo de un modelo de dirección estratégica y de auditoria administrativa en el área de cartera de la empresa Agro veterinaria Juan Pablo en la ciudad de Sincelejo-Colombia. Masters thesis, SIN ESPECIFICAR.

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Resumen

En la presente investigación se realiza un análisis estratégico del entorno tanto de factores externos como internos, que influyen o pueden llegar a influir positiva o negativamente en la empresa, identificándose dichos elementos, a través de la aplicación de la metodología PESTEL y FODA, que permita tener en cuenta el medio ambiente donde se desenvuelve la organización para el desarrollo y posterior implementación del modelo a cargo del empresario, en el área de cartera-cuentas por cobrar.El modelo desarrollado del planeación estratégica y auditoria administrativa, está fundamentado en los modelos propuestos por Fred David, Goodstein-Nolan – Pfeiffer y Kaplan-Norton, quienes toman elementos en común como lo son: Filosofía empresarial, planeación estratégica y cultura organizacional, auditoria.Se destaca que el modelo planteado está diseñado por fases, en las cuales deben involucrarse tanto el empresario como sus trabajadores, conformados en sus equipos de trabajo para el análisis interno y la creación de grupos para la construcción de la filosofía empresarial, toda vez que la organización no contaba inicialmente con ella, de igual forma sucede con el compromiso de cada actor en el proceso de aprobación de crédito y gestión cartera.Dentro de los resultados destacados se encuentran que las etapas de los procesos administrativos están centralizadas en la gerencia, al igual que la toma de decisiones relacionadas con aprobación de crédito y gestión de cartera, para lo cual no se cuenta con procedimientos estandarizados ni parámetros que permitan la medición o seguimiento de dichas actividades.Es por ello conforme al planteamiento del problema que la hipótesis planteada en la presente investigación se comprueba, haciéndose necesario el desarrollo de un modelo que conlleve a la planeación estratégica y auditoria administrativa que permita la planear, controlar, medir, estandarizar los proceso realizados para la aprobación y gestión de cartera cuentas por cobrar.

Tipo de Documento: Tesis (Masters)
Palabras Clave: Procesos organizacionales, planeación estratégica, auditoria administrativa, cultura organizacional, filosofía empresarial, microempresas, modelos de administración, toma de decisiones, factores externos, factores internos.
Clasificación temática: Materias > Ciencias Sociales
Divisiones: Universidad Europea del Atlántico > Docencia > Trabajos finales de Máster
Universidad Internacional Iberoamericana Puerto Rico > Docencia > Trabajos finales de Máster
Depositado: 03 Nov 2023 23:30
Ultima Modificación: 03 Nov 2023 23:30
URI: https://repositorio.uneatlantico.es/id/eprint/1839

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Influence of E-learning training on the acquisition of competences in basketball coaches in Cantabria

The main aim of this study was to analyse the influence of e-learning training on the acquisition of competences in basketball coaches in Cantabria. The current landscape of basketball coach training shows an increasing demand for innovative training models and emerging pedagogies, including e-learning-based methodologies. The study sample consisted of fifty students from these courses, all above 16 years of age (36 males, 14 females). Among them, 16% resided outside the autonomous community of Cantabria, 10% resided more than 50 km from the city of Santander, 36% between 10 and 50 km, 14% less than 10 km, and 24% resided within Santander city. Data were collected through a Google Forms survey distributed by the Cantabrian Basketball Federation to training course students. Participation was voluntary and anonymous. The survey, consisting of 56 questions, was validated by two sports and health doctors and two senior basketball coaches. The collected data were processed and analysed using Microsoft® Excel version 16.74, and the results were expressed in percentages. The analysis revealed that 24.60% of the students trained through the e-learning methodology considered themselves fully qualified as basketball coaches, contrasting with 10.98% of those trained via traditional face-to-face methodology. The results of the study provide insights into important characteristics that can be adjusted and improved within the investigated educational process. Moreover, the study concludes that e-learning training effectively qualifies basketball coaches in Cantabria.

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Josep Alemany Iturriaga mail josep.alemany@uneatlantico.es, Álvaro Velarde-Sotres mail alvaro.velarde@uneatlantico.es, Javier Jorge mail , Kamil Giglio mail ,

Alemany Iturriaga

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The current media ecosystem, marked by immediacy and social networks dynamics, has created a fertile field for disinformation. Faced with its exponential growth, since 2014, research has focused on combating false content in the media. From a descriptive approach, this study has analyzed 200 documents on fact-checking and fake news published between 2014 and 2022 in scientific journals indexed in Scopus. This study has found that Europe and the United States are leading the way in the number of journals and authors publishing on the subject. The United States universities are the ones that host the most significant number of authors working on fact-checking, while the methodologies used, mostly ad hoc due to the novelty of the topic, allow to reflect on the need to promote work focused on the design, testing, and evaluation of prototypes or real experiences within the field. The most common contributions analyzed include typologies of false content and media manipulation mechanisms, models for evaluating and detecting disinformation, proposals to combat false content and strengthen verification mechanisms, studies on the role of social media in the spread of disinformation, efforts to develop media literacy among the public and journalists, case studies of fact-checkers, identification of factors that influence the belief in fake news, and analysis of the relationship between disinformation, verification, politics, and democracy. It is concluded that it is essential to develop research that connects the academy with the industry to raise awareness of the need to address these issues among the different actors in the media scenario.

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