MLS Communication Journal

Revista Materias > Comunicación Universidad Europea del Atlántico > Investigación > Revistas Científicas
Fundación Universitaria Internacional de Colombia > Investigación > Revistas Científicas
Universidad Internacional Iberoamericana México > Investigación > Revistas Científicas
Universidad Internacional Iberoamericana Puerto Rico > Investigación > Revistas Científicas
Universidad Internacional do Cuanza > Investigación > Revistas Científicas
Abierto Inglés El objetivo principal de Revista MLS Communication Journal es difundir obras inéditas relacionadas con los grandes retos y desafíos de la comunicación en sus diferentes ámbitos: el periodismo, la publicidad, la comunicación audiovisual, la comunicación interactiva o la comunicación en las organizaciones, entre otros. La revista tiene interés en la difusión de trabajos académicos y científicos que identifiquen, describan y divulguen hallazgos inéditos y de interés en estos campos desde la revisión teórica, la innovación metodológica, la experimentación y la apuesta por la innovación. Los estudios publicados en MLS Communication Journal se centran en reflexionar sobre los grandes hitos, las principales interrogantes y las tendencias más destacadas del escenario comunicativo, adoptando una perspectiva de estudio teórico-práctica. La revista tiene un marcado carácter iberoamericano e internacional, por lo que puede ser utilizada para su publicación en cualquier país de origen, siempre que éstos cumplan con las diferentes fases de la investigación con rigor metodológico. Constituye, por lo tanto, un medio de difusión del conocimiento derivado de diferentes entornos socioculturales. MLS Communication Journal pública trabajos en el idioma castellano, portugués e inglés, y se edita totalmente en el último idioma, manteniendo también una edición en el idioma original del manuscrito. Su estructura organizativa se compone principalmente de investigadores, ya que una revista científica, basada en principios, debe tener sus raíces en la comunidad investigadora que tiene la producción intelectual y las contribuciones relevantes en el tema dentro de sus respectivas instituciones. metadata SIN ESPECIFICAR mail mls@devnull.funiber.org (2021) MLS Communication Journal. [Revista]

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Resumen

El objetivo principal de Revista MLS Communication Journal es difundir obras inéditas relacionadas con los grandes retos y desafíos de la comunicación en sus diferentes ámbitos: el periodismo, la publicidad, la comunicación audiovisual, la comunicación interactiva o la comunicación en las organizaciones, entre otros. La revista tiene interés en la difusión de trabajos académicos y científicos que identifiquen, describan y divulguen hallazgos inéditos y de interés en estos campos desde la revisión teórica, la innovación metodológica, la experimentación y la apuesta por la innovación. Los estudios publicados en MLS Communication Journal se centran en reflexionar sobre los grandes hitos, las principales interrogantes y las tendencias más destacadas del escenario comunicativo, adoptando una perspectiva de estudio teórico-práctica. La revista tiene un marcado carácter iberoamericano e internacional, por lo que puede ser utilizada para su publicación en cualquier país de origen, siempre que éstos cumplan con las diferentes fases de la investigación con rigor metodológico. Constituye, por lo tanto, un medio de difusión del conocimiento derivado de diferentes entornos socioculturales. MLS Communication Journal pública trabajos en el idioma castellano, portugués e inglés, y se edita totalmente en el último idioma, manteniendo también una edición en el idioma original del manuscrito. Su estructura organizativa se compone principalmente de investigadores, ya que una revista científica, basada en principios, debe tener sus raíces en la comunidad investigadora que tiene la producción intelectual y las contribuciones relevantes en el tema dentro de sus respectivas instituciones.

Tipo de Documento: Revista
Clasificación temática: Materias > Comunicación
Divisiones: Universidad Europea del Atlántico > Investigación > Revistas Científicas
Fundación Universitaria Internacional de Colombia > Investigación > Revistas Científicas
Universidad Internacional Iberoamericana México > Investigación > Revistas Científicas
Universidad Internacional Iberoamericana Puerto Rico > Investigación > Revistas Científicas
Universidad Internacional do Cuanza > Investigación > Revistas Científicas
Depositado: 20 Jul 2021 17:24
Ultima Modificación: 14 Oct 2022 23:30
URI: https://repositorio.uneatlantico.es/id/eprint/238

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<a class="ep_document_link" href="/10290/1/Influence%20of%20E-learning%20training%20on%20the%20acquisition%20of%20competences%20in%20basketball%20coaches%20in%20Cantabria.pdf"><img class="ep_doc_icon" alt="[img]" src="/10290/1.hassmallThumbnailVersion/Influence%20of%20E-learning%20training%20on%20the%20acquisition%20of%20competences%20in%20basketball%20coaches%20in%20Cantabria.pdf" border="0"/></a>

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Influence of E-learning training on the acquisition of competences in basketball coaches in Cantabria

The main aim of this study was to analyse the influence of e-learning training on the acquisition of competences in basketball coaches in Cantabria. The current landscape of basketball coach training shows an increasing demand for innovative training models and emerging pedagogies, including e-learning-based methodologies. The study sample consisted of fifty students from these courses, all above 16 years of age (36 males, 14 females). Among them, 16% resided outside the autonomous community of Cantabria, 10% resided more than 50 km from the city of Santander, 36% between 10 and 50 km, 14% less than 10 km, and 24% resided within Santander city. Data were collected through a Google Forms survey distributed by the Cantabrian Basketball Federation to training course students. Participation was voluntary and anonymous. The survey, consisting of 56 questions, was validated by two sports and health doctors and two senior basketball coaches. The collected data were processed and analysed using Microsoft® Excel version 16.74, and the results were expressed in percentages. The analysis revealed that 24.60% of the students trained through the e-learning methodology considered themselves fully qualified as basketball coaches, contrasting with 10.98% of those trained via traditional face-to-face methodology. The results of the study provide insights into important characteristics that can be adjusted and improved within the investigated educational process. Moreover, the study concludes that e-learning training effectively qualifies basketball coaches in Cantabria.

Artículos y libros

Josep Alemany Iturriaga mail josep.alemany@uneatlantico.es, Álvaro Velarde-Sotres mail alvaro.velarde@uneatlantico.es, Javier Jorge mail , Kamil Giglio mail ,

Alemany Iturriaga

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Do ICT firms manage R&D differently? Firm-level and macroeconomic effects on corporate R&D investment: Empirical evidence from a multi-countries context

Technological firms invest in R&D looking for innovative solutions but assuming high costs and great (technological) uncertainty regarding final results and returns. Additionally, they face other problems related to R&D management. This empirical study tries to determine which of the factors favour or constrain the decision of these firms to engage in R&D. The analysis uses financial data of 14,619 ICT listed companies of 22 countries from 2003 to 2018. Additionally, macroeconomic data specific for the countries and the sector were used. For the analysis of dynamic panel data, a System-GMM method is used. Among the findings, we highlight that cash flow, contrary to the known theoretical models and empirical evidences, negatively impacts on R&D investment. Debt is neither the right source for R&D funding, as the effect is also negative. This suggests that ICT companies are forced to manage their R&D activities differently, relying more on other funding sources, taking advantage of growth opportunities and benefiting from a favourable macroeconomic environment in terms of growth and increased business sector spending on R&D. These results are similar in both sub-sectors and in all countries, both bank- and market based. The exception is firms with few growth opportunities and little debt.

Artículos y libros

Inna Alexeeva-Alexeev mail inna.alexeeva@uneatlantico.es, Cristina Mazas Pérez-Oleag mail cristina.mazas@uneatlantico.es,

Alexeeva-Alexeev

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The mediation effect of emotion dysregulation in the relationship between stress and aggression on the road

Introduction Aggressive behaviour on the road is still one of the most studied constructs within human factor due to its strong relationship with crash-related events. Objective The aim of the current research was to analyse the relationship among vital stress, emotion dysregulation, and aggressive behaviour in this specific context. Method A sample composed of 410 Spanish drivers (62.8% female, Mage = 36.12, SDage = 12.99) taken from the general population was tested. Results The results showed positive and significant bivariate correlations among almost all of the variables. The multiple mediation model showed a partial mediation effect of emotion dysregulation, with a significant effect on the whole model, and more specifically, on both the lack of control and life interference. Conclusion The relevance of developing clinical interventions to improve emotion regulation abilities in aggressive drivers is discussed.

Artículos y libros

David Herrero-Fernández mail david.herrero@uneatlantico.es, Pamela Parada-Fernández mail pamela.parada@uneatlantico.es, Irene Rodríguez-Arcos mail , Julién Brito Ballester mail julien.brito@uneatlantico.es, Carmen Lilí Rodríguez Velasco mail carmen.rodriguez@uneatlantico.es,

Herrero-Fernández

<a href="/12706/1/remotesensing-16-02099.pdf" class="ep_document_link"><img class="ep_doc_icon" alt="[img]" src="/12706/1.hassmallThumbnailVersion/remotesensing-16-02099.pdf" border="0"/></a>

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Remote Sensing and Environmental Monitoring Analysis of Pigment Migrations in Cave of Altamira’s Prehistoric Paintings

The conservation of Cultural Heritage in cave environments, especially those hosting cave art, requires comprehensive conservation strategies to mitigate degradation risks derived from climatic influences and human activities. This study, focused on the Polychrome Hall of the Cave of Altamira, highlights the importance of integrating remote sensing methodologies to carry out effective conservation actions. By coupling a georeferenced Ground Penetrating Radar (GPR) with a 1.6 GHz central-frequency antenna along with photogrammetry, we conducted non-invasive and high-resolution 3D studies to map preferential moisture pathways from the surface of the ceiling to the first 50 cm internally of the limestone structure. In parallel, we monitored the dynamics of surface water on the Ceiling and its correlation with pigment and other substance migrations. By standardizing our methodology, we aim to increase knowledge about the dynamics of infiltration water, which will enhance our understanding of the deterioration processes affecting cave paintings related to infiltration water. This will enable us to improve conservation strategies, suggesting possible indirect measures to reverse active deterioration processes. Integrating remote sensing techniques with geospatial analysis will aid in the validation and calibration of collected data, allowing for stronger interpretations of subsurface structures and conditions. All of this puts us in a position to contribute to the development of effective conservation methodologies, reduce alteration risks, and promote sustainable development practices, thus emphasizing the importance of remote sensing in safeguarding Cultural Heritage.

Artículos y libros

Vicente Bayarri Cayón mail vicente.bayarri@uneatlantico.es, Alfredo Prada mail , Francisco García mail , Carmen De Las Heras mail , Pilar Fatás mail ,

Bayarri Cayón

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Ultra-Wide Band Radar Empowered Driver Drowsiness Detection with Convolutional Spatial Feature Engineering and Artificial Intelligence

Driving while drowsy poses significant risks, including reduced cognitive function and the potential for accidents, which can lead to severe consequences such as trauma, economic losses, injuries, or death. The use of artificial intelligence can enable effective detection of driver drowsiness, helping to prevent accidents and enhance driver performance. This research aims to address the crucial need for real-time and accurate drowsiness detection to mitigate the impact of fatigue-related accidents. Leveraging ultra-wideband radar data collected over five minutes, the dataset was segmented into one-minute chunks and transformed into grayscale images. Spatial features are retrieved from the images using a two-dimensional Convolutional Neural Network. Following that, these features were used to train and test multiple machine learning classifiers. The ensemble classifier RF-XGB-SVM, which combines Random Forest, XGBoost, and Support Vector Machine using a hard voting criterion, performed admirably with an accuracy of 96.6%. Additionally, the proposed approach was validated with a robust k-fold score of 97% and a standard deviation of 0.018, demonstrating significant results. The dataset is augmented using Generative Adversarial Networks, resulting in improved accuracies for all models. Among them, the RF-XGB-SVM model outperformed the rest with an accuracy score of 99.58%.

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Hafeez Ur Rehman Siddiqui mail , Ambreen Akmal mail , Muhammad Iqbal mail , Adil Ali Saleem mail , Muhammad Amjad Raza mail , Kainat Zafar mail , Aqsa Zaib mail , Sandra Dudley mail , Jon Arambarri mail jon.arambarri@uneatlantico.es, Ángel Gabriel Kuc Castilla mail , Furqan Rustam mail ,

Siddiqui